Sweet Life of an Olympic Doll

She was always pretty, fragile and charming: a Dresden figurine performing tough school figures as though they were the easiest thing in the world. But the new Peggy Fleming, as these pictures show, is acquiring glamour—superstar, Hollywood-style glamour. After she won America's only gold medal at Grenoble, NBC signed her to a long-term contract for a reported $500,000. On November 24 the network will throw out "Bonanza" for an evening and launch its shining new star with an hour-long TV special. The ice spectaculars of the '30s that made Sonja Henie the Kewpie doll of the American public are ready for a new look in the '60s—with a brand-new doll on ice.

Moving toward the bright lights of TV, gold medal figure skater Peggy Fleming is prettier than ever with a professional hairdo and makeup.

In rehearsal Gene Kelly, on hockey skates, sings "Peg o' My Heart."

Peggy is driven to the set at 5 a.m. in chauffeured limousine.

The heroine has a hero: fellow medalist Jean-Claude Killy.

In pursuit of stardom, Peggy, in sneakers and tights, attends modern-dance classes twice a week. As usual, she is at the top of her class.

FIVE PHOTOS

CURT GUNTHER