Publish date:

December 7, 1970 Table Of Contents

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Shopwalk

In Iceland the sheep dye their own wool sweaters and make them soft and tough

By Janet Graham

Booktalk

A posthumous biography of Lombardi proves to be a moving, truthful statement

By Frank Gifford

Mellow Wine

MELLOW WINE IN A NEW BOTTLE

After a year in which everything turned sour, Jerry Lucas is again savoring the sweet taste of success. No longer obsessed by business ambitions, he has led the San Francisco Warriors into first place

By Peter Carry

TWO WORLDS AGAINST THE BLACK HAWKS

Still running hard in a race most experts thought would be won by now, Chicago last week was pressed by East and West

By Mark Mulvoy

AMATEUR WEEK AT THE HERITAGE

For three days Lanny Wadkins and Steve Melnyk gave the touring pros lessons in the care and feeding of a hellish golf course. Then an old Master showed that patience counts for something

By Curry Kirkpatrick

Rams

HOW THE WEST WAS, UH, TIED

The San Francisco 49ers thought they had it won, but the Los Angeles Rams, finding an offense to go with their defense, beat them to share the lead

By Tex Maule

Buddy

BUDDY IS EVERYBODY'S BUDDY

And he sells adventure to anybody who will buy: swimmers, sailors, divers, skiers and—you want to go up in a real balloon, old buddy?

By Coles Phinizy

Mini-Race

HOT PACE IN A BIG MINI-RACE

Never mind Indy, the real drive is for a $150 million market in tiny cars, with a whole world of kids hanging on every high-speed turn

By Robert H. Boyle

People

PEOPLE

College Football

Please say it ain't so, Joe

But it was: Notre Dame caught erratic Southern Cal on an up week and, despite Joe Theismann's aerial heroics, had a perfect season no longer

By Jack Tobin

Football's Week

THE WEEK

By William F. Reed

Bridge

A case of bucking the system

By Charles Goren

Cross-Country

It's only a transitory analogy

Frank Shorter, the ex-Yalie, ex-med student, ex-also-ran, adds the AAU championship to his laurels—without sacrificing the Elliott Gould touch

By Skip Myslenski

Rugby

Farewell and come back, Fiji

By Dan Levin

Kemp

THE MAKING OF A QUARTERBACK 1970

Or: "Machiavelli couldn't have come up with a better game plan"

By Pat Ryan

For The Record

A roundup of the sports information of the week

19th Hole: The Readers Take Over

19TH HOLE: THE READERS TAKE OVER

Departments

LETTER FROM THE PUBLISHER

By J. Richard Munro

SCORECARD

Edited by Robert Creamer

CREDITS

FACES IN THE CROWD