PERSONALLY BRANDED

Patriots quarterback Tom Brady released his new life-advice manual, The TB12 Method, this week. The book puts Brady's personal logo front and center, but where does his avatar rank in the marketplace of star markers? Let's rate them in one to five Jumpmans, in honor of the G.O.A.T. athlete emblem.

CARMELO ANTHONY

It's '70s rock poster meets Chinese character. If nothing else, it makes for a cool tattoo. [3]

TOM BRADY

It's a bit of jumble and looks not like TB12 but T2, which was the cyborg in Terminator 2. That sorta works. [2]

KOBE BRYANT

It's purported to be a sword in a sheath, but it looks more like a tropical flower or a butterfly. [3]

ROGER FEDERER

Like the man itself: dignified and elegant with a touch of flair, but also somewhat hidden from view. [4]

LEBRON JAMES

It's an L and a J with a crown for the King. We get it, but it feels like a squat, rejected Burger King sign. [3]

DERRICK ROSE

A rose with a D in the middle, it's clever and artful. Too bad he doesn't seem to be either of those. [5]

GREG NORMAN

The Great White Shark gets right to the point. It's simple and effective, but not very imaginative. [2]

TIGER WOODS

The sleek, interconnected initials are compact and clear, yet distinct. Better than par. [4]

THEY SAID IT

"NONE."

Melvin Ingram

Chargers defensive end, when asked last Thursday what challenges Dolphins quarterback Jay Cutler would present. Miami beat Los Angeles 19--17.

SIGN OF THE APOCALYPSE

Real Madrid's Marco Asensio missed a Champions League match because of an injury he suffered shaving his legs.